Has it already been two days since Apple introduced the 2018 iPhones and the Apple Watch Series 4? With pre-orders for the iPhone XR and its 6.1-inch LCD display delayed until October 19th, today we saw pre-orders start for the iPhone XS and iPhone XS Max. Just in case you don't know that much about these two new iOS powered handsets, Apple has released a new 60-second television commercial that will get you up to speed.