Apple wants iPhone XR buyers to say 'I have the best too', according to Phil Schiller
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- 2018.10.23. 00:15
CEO Tim Cook and CDO (Chief Design Officer) Jony Ive are undoubtedly Apple’s best-known executives, but Phil Schiller, the company’s Senior Vice President of Worldwide Marketing, follows closely behind, prominently and regularly taking the stage at public presentations and product announcement events.Just like Cook and Ive, Schiller doesn’t do interviews very often, discussing the hot new iPhone XR in pretty extensive detail during such a rare occurrence recently. Speaking to Chris Velazco with Engadget, the Apple SVP started off by confirming what we essentially already knew.
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